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Primary Research - Public questionnaire

Survey monkey questionnaire


Another source of primary research will be from online questionnaires utilising the service ‘Survey Monkey’. The questions will produce quantitative data. The questionnaires will be sent out to an audience based over the social media platform twitter. Fiverr.com will connect the questionnaires to a high volume of Twitter followers (by paying members of the general public to send out tweets). The demographics of the Twitter users’ followers are specified by location, gender and age, which will inform the sample group. A Twitter user has currently not been selected. The reliability of the selected users’ demographic will have to be trusted as there is no readily available way for me to check every twitter follower.

The second method of data collected will be of quantitative data. This data will be analysed using Survey Monkeys online analysis that will produce question summaries in the form of bar charts and categorised responses. This will make the collected data visually easier to analyse and process. Survey Monkey only allows a user to respond once to a questionnaire, this will eliminate the chance of repeated user input, which is not appropriate.


Questionnaire questions









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